8 Comments
User's avatar
Revelry Collection's avatar

Very well written. Brings up a lot of good points.

I am part of the film renaissance you are talking about, I felt like digital photography lost its soul. I would take photo after photo of the same old thing. Now after switching to mostly film, I have got that joy and excitement back in photography that I was missing. It really allows you to slow down in nature in a way that I have not found anywhere else.

I don’t think AI will be net positive for humans, but I do hope that more people start to crave the real, tactile, authentic things that the world is slowly losing. Because only through those things such as walking on a beach with the cold sand in our toes, or tossing bread in the summer sun, or even snapping a picture and rewinding the film canister. It’s those experiences that allow us to get a deeper perspective of the world at large.

I believe more people are going to take time out of their day to experience the uncomfortable, the inconvenient, the things that don’t make sense to most people. Cause in this age of automation, those are the very things that bring us all together. And what’s more human than that.

Expand full comment
Gordon Wilson's avatar

A really good article, Alex, that got me thinking. I’m interested in the label “authenticity” you say that many people crave. For example, photographs were often criticised for not being ‘authentic’ representations long before the digital age. It’s a difficult one: post-modern, anything goes authenticity as being in the eye of the beholder, or does the word have more substance than that?

Expand full comment
Jon Sparks's avatar

An interesting point and I'm keen to see what Alex says about it.

It's certainly true that authenticity in photography was problematic long before A, or even before Photoshop. All sorts of darkroom trickery, air-brushing, etc., allowed for 'deepfakes' long before the term was coined. If someone fell out of favour with Stalin, for example, they would be erased from official photos.

What Photoshop, Instagram filters, and all the rest have done have made it easier for everyone to do it and make it look 'real'. AI accentuates this but it's not new or AI-specific.

I've had misgivings for a long time about the casual way so many people approach this. So many photographers seem to care only about the final image looking 'good', and indifferent to whether or not it still reflects what they actually saw and felt out there at a particular place at a particular time. Yet for me the magic of photography has always been exactly that, the ability to capture a moment in space and time and how it made me feel. Which I suppose is exactly what we mean by 'authenticity'.

The other thing to say is that these issues are not unique to photography. In fact historically it's been harder to fake things in photography than in most other media. How have we ever been able to know whether a painting is an accurate representation of the subject? How have we ever been able to know whether a newspaper report is true or false? It boils down to trust and the integrity of the creator, and it always has.

But here's a question about intervention. I say I want a photo to represent what I saw, and I've always held out against things like cloning out pylons or replacing a dull sky with a dramatic one. I won't intervene post-hoc in that way… but I have, on occasion, picked up litter from the foreground of a shot. Now why is one intervention morally acceptable and the other one not?

Expand full comment
Julia Goodfellow-Smith's avatar

I guess we all decide where our red lines are. I have spent so much time waiting and manoeuvring to get photos of buildings or views without people in - and this year, I have found myself also taking the ‘real’ image with crowds. The question is, will I use both? The guidebook we used for a visit to Stockholm this year had an image of the Golden Hall with and without people, and I far preferred the one without…

Expand full comment
Jon Sparks's avatar

Yes indeed. And there's a case to be made that removing transient elements in a scene (people, cars, litter) is different from removing permanent ones like pylons. But then where do you stop? I remember a furore years ago, long before all this talk about AI, about holiday brochures showing images of deserted beaches or hotel pools when the reality everyone experienced was radically different.

Expand full comment
Mike Guest's avatar

I think for me having the mindset of it helping me be more effective so that I have more time to be outdoors is really key. I think if we think about it being about productivity dangerous we become busier and even more overwhelmed.

Expand full comment
Dee Anna's avatar

Beautifully written! I agree on all points!

I've started writing a piece on AI vs. the Industrial Revolution, similarities and all, and your article definitely gave me hope. As a former detective, I am terrified of what AI can do on the dark web and what safeguards we will have against crime and to protect democracy. It's not a very outdoor subject, but important nonetheless, I believe. I like AI when I can remove a pesky photobombing subject from my work, but I wouldn't say I like the idea of an artists' work being stolen for that or other purposes. Nor, employees being laid off... Applying my undoubtedly overused analogy, AI is like money and the internet, neither good nor bad. It all depends on what you do with it and to what end.

Expand full comment
Jon Sparks's avatar

Excellent stuff, Alex, and you've helped crystallise a lot of my own misgivings about the headlong rush to 'AI-ify' everything. Your comment, "automate your own creativity and you’re a turkey voting for Christmas," says it all.

Expand full comment